DAMMAM: The newly opened Iconic fashion store at Al-Shatea Mall in Dammam’s upscale district has become a star attraction for the hundreds of Saudi and expatriate families that visit the popular mall everyday.
The glitzy and lavishly designed 1,600 square meter megastore, located on the mall’s first floor, opened last week amid great fanfare. A traditional Saudi band played music while Arabic coffee was generously served along with dates to the visiting customers. Men, women and children turned out in large numbers to get the first glimpse of the stylish Iconic store.
Centrepoint Chief Operating Officer T.S. Vedapuri is extremely delighted with the response the new store is getting. “This is a concept store for the young at heart, and you will find some of the most renowned and most acceptable fashion brands such as Koton and New Look in here,” he told Arab News. “They are basically geared toward teenagers and all those falling in the 14-35 age group.”
The new Iconic store has a truly dazzling array of fashion, accessories and footwear for women, men and children. Iconic has become the preferred lifestyle destination for fashionable, spirited individuals of all ages in Saudi Arabia. “Our aim is to give each customer a unique shopping experience that is high on fashion and packed with energy. After Dhahran Mall, we are delighted to bring this unique Iconic shopping experience to Al-Shatea Mall,” said Vedapuri.
This is the eighth Iconic store in Saudi Arabia. The first one was opened in Riyadh’s Galleria Mall in March 2011. The same month saw the launch of another store at Dhahran Mall. More info