By Ben Flanagan www.thenational.ae
A free newspaper geared towards commuters on the Dubai Metro was launched today.
The weekly title, which has an initial print run of 80,000 copies, is called Read and is distributed in stations on the network’s Red Line.
Billed as an “infotainment” title, the first edition features an article on visits to Dubai by celebrities such as Martha Stewart and Diego Maradona.
Other features include information about venues close to Dubai Metro stations, movie listings, and a guide to using the transport system.
The English-language title will be distributed every Sunday, said Arnold Pinto, the managing editor of Read.
“We’re currently distributing 80,000 copies,” he said. “It’s currently available in 27 stations on the Red Line of the Metro”