Dubai Shopping Festival kicks off

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Source:  gulftoday.ae

DUBAI: The Dubai Shopping Festival (DSF) was officially inaugurated amid a dazzling display of fireworks in Dubai on Thursday.

The Dubai Gold and Jewellery Group (DGJG) unveiled massive DSF promotion offering 19 kilogrammes of gold worth an estimated Dhs4 million and up to Dhs2 million worth of instant cash prizes and other fabulous prizes in 32 days of extravaganza.

More than 200 jewellery retail outlets to participate in promotion with seven sponsors supporting this venture who expect to experience a major sales boost. The Dubai Gold and Jewellery Group (DGJG), representing 600 members covering the entire gamut of Dubai’s gold and Jewellery trade, has unveiled massive promotions for Dubai Shopping Festival 2012.

The much-awaited promotions will offer gold jewellery shoppers the chance to take home up to 19 kilograms of gold of an estimated value of 4 million dirhams (gold jewellery rate estimated on Jan.4, 2012).  The winnings will be distributed during the entire length of the 32 day shopping extravaganza with 1/2 kilogram of gold being won daily and 3kilograms being won on the final day of the spectacular promotion.

Customers will also be presented with a chance to win up to Dhs2million worth of instant cash prizes in a “Scratch and Win” promotion upon the purchase of Pearl, Watches or Diamond jewellery worth Dhs1,000. More info