Iconic plans 4 new stores in UAE in 2012


Source:  www.tradearabia.com

Iconic, the fashion lifestyle store, which currently has 12 outlets across the UAE and Saudi Arabia, plans to open four more in the UAE this year.

Part of the Landmark Group, Iconic will open stores in three of Dubai’s top malls and a debut store in Abu Dhabi.

The stores will open in Dubai Mall, Ibn Batuta Mall and Marina Mall in DubaiMarina Mall in Dubai

and Al Wahda Mall in Abu Dhabi.

First in the line of new store launches is the Dubai Marina Mall store which will open sometime in July, followed by the other three stores slated to open in the months of August and September.

Offering Fashion for the Everyday ICON the stores will stock the latest fashion apparel, footwear, accessories, beauty and gifts all under one roof for women, men and kids.

Alongside the regular line-up of fashion, the store will also add to the brand product portfolio, featuring top designer collaborations.

Raza Beig, CEO Splash & Iconic, said, “It’s a year of expansion and opportunities at Iconic, as the brand gets ready to launch new stores across the region. The months of July and August are exciting as the brand will open doors in some of Dubai’s most popular malls, of which Marina Mall and Dubai Mall are the first in line. With each store, Iconic has identified strategic locations and kept in mind the fashion quotient of the audiences.”

“In addition, Iconic will also be seen launching in countries like Qatar and Kuwait, along with new store openings in Abu Dhabi and Saudi Arabia. The brand aims to touch the 20 store mark, by end of this year in the region and be within proximity to its consumers,” Beig concluded.