By Mariam M. Al Serkal, Senior Reporter www.gulfnews.com
Dubai: As the sun set on Dubai’s 24-hour Eid shopping experience on the weekend, Gulf News did a check on malls in the city to find out how retailers who introduced the concept had fared.
Malls that signed up for the round-the-clock shopping extravaganza saw restaurants, coffee shops and cinemas drawing customers in their hundreds into the early hours of the morning, but it was slow going for retailers in comparison.
Malls across Dubai remained open for over 60 consecutive hours each weekend for the last three weeks and while people could be seen flocking to eateries past midnight, many retail employees were left to pore over inventories and reorganise their stocks in relative silence.
Retailers found the new concept challenging and tried to lure shoppers with special night discounts. More info