Pink taxis to highlight Dubai breast cancer awareness campaign


By Staff

Pink taxis will form a giant coloured ribbon formation to mark the launch of a new breast cancer awareness campaign in Dubai on Monday, January 11.

2The campaign, which will be held at Thumbay Hospital, will feature 35 pink taxis to form a giant ‘pink ribbon’ in the hope of encouraging more women to check themselves for symptoms, as early detection of breast cancer encourages recovery.

Each female driver with the Dubai Taxi Corporation’s pink vehicles will be gifted Thumbay Hospital vouchers for free benefits such as gynecologist consultation, mammogram, blood sugar, blood pressure, BMI checks and dental consultation.

Dr Yousif Al Ali, chief executive of RTA’s Dubai Taxi Corporation, said: “We have always believed that we have a great social responsibility, and have acted accordingly by supporting social and humanitarian initiatives.

“Dubai Taxi Corporation is honoured to be a part of this breast cancer awareness campaign, which will generate awareness about this important topic, and contribute to the society’s well-being. Our pink taxis are one of the best ways to take this message to the public.” More info