RTA rolls out ‘smart taxi’ pilot project

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By Shafaat Shahbandari, Staff Reporter  www.gulfnews.com

Dubai: Taxi passengers may soon be able to book movie tickets, check in for a flight or check out the latest offers and deals on the go if Dubai Taxi Corporation’s smart taxi pilot project is successful.

     Image Credit: Pankaj Sharma/Gulf News     Visitors check out a 'Smart Taxi' on display at the RTA pavillion during the Gitex Technology Week being held at Dubai World Trade Centre.
Image Credit: Pankaj Sharma/Gulf News Visitors check out a 'Smart Taxi' on display at the RTA pavillion during the Gitex Technology Week being held at Dubai World Trade Centre.

Five of the high tech taxis are undergoing road trials. If successful, the system will go live across Dubai Taxis from 2013.

The smart taxis are equipped with interactive ‘infotainment’ LCDs that provide customers with access to the internet, important government services and smart advertisements.

“One of the key features of the smart taxi is ‘smart advertising’. The system will change the advertisement depending on the locations. For example, if the taxi is passing by Wild Wadi, it will advertise the promotions that are going on at that time. More info